Safe-T-View is a new company offering state-of-the-art window and shutter technology. The company installs windows and shutters to protect homes and businesses from storm damage including flying debris, water damage and hurricane force waves. The windows are pressure sensitive and can be adjusted to different levels of sensitivity. Once a certain amount of pressure is detected, the shutters are activated through the control panel installed inside the clients’ home. The shutters can also be activated or deactivated at any time, manually or electronically. During activation, a locking mechanism slides metal bars into the frame, giving extra support to the window and shutter system. The shutters absorb shock away from impact areas and into the frame, allowing the shutters to withstand winds up to 210MPH and missle impact up to 160 MPH. These qualifications make Safe-T-View stand above the competition in the window & shutter markets.
Wednesday, October 5, 2011
Saturday, October 1, 2011
Wikipedia Entry: Island View Avenue, Branford CT
Island View Avenue is a street in Branford, CT located in the section known as Pine Orchard. The street runs parallel with the coast on Long Island Sound. It is a one-way, dead-end street. It is accessed through a variety of side streets connected to Pine Orchard Road including Lake Avenue, Chapel Drive, MacLean Lane, Waterside Road, and Brandegee Avenue. The dead end section of the road leads right to the waterside and a walkway out to the breakwater of Pine Orchard harbor and the docks of the Pine Orchard Yatch & Country Club. It is accessed by local fisherman as the quickest way to the breakwater which offers unique fishing spots.
Island View Avenue overlooks Rogers Island of the Thimble Islands in Branford, first discovered by Adrian Block in 1614. Also know as Yon Comis Island, Rogers Island hosts a 27-room Tudor mansion on a 7.75-acre estate valued at nearly $15 million. The Thimble Islands are famous due to the legend that Captain Kidd buried his treasure there.
This section of Pine Orchard is commonly flooded due to its proximity to Long Island Sound and sea level. During Tropical Storm Irene, the lowest area of the street experienced flooding levels between 3.5 and 4.5 feet which extended up Brandegee Avenue and to the edge of Waterside Road.
Island View Avenue is home to approximately 26 residential homes and falls under the Branford area code of 06405.
Sources:
http://en.wikipedia.org/wiki/Thimble_Islandshttp://en.wikipedia.org/wiki/Rogers_Island
Friday, September 30, 2011
Film Pitch: "In the Ring with Irene"
This story is about a man living through a storm. This script dives into Drake Fillmore's personal life leading up to the most traumatic experience of his day: Tropical Storm Irene. This film starts with the simple routines of an everyday artist struggling to make ends met. As news of a powerful storm heading his way, he does little to prepare for oncoming disaster. Symbolically, this film studies human emotion and will power during disasters and analyzes mans' intent to fight nature (internally and externally). Highlights of this film deal with experiences during the peak of Irene as his home is torn apart piece by piece and destroys what he holds most dear. It also looks into the psychology of his family who lived through the storm with him (room to add a death of a close loved one in the wrath of Irene). Out of this storm, Drake learns new humility for nature and the raw power of natural disasters, which changes him as an artist and a family man. Feature length: 82 minutes.
Wednesday, September 28, 2011
Lecture Comments: "The Pitch"
Much of what I discussed in Lecture Comments: "Presentation" apply to these comments as well.
It was interesting to hear about crazes like the colored rubber bands and The Lance Armstrong Foundation. It goes to show that simple ideas can have huge impacts. There is no need to over complicate things in an already complicated world.
I enjoyed the video link to thefuntheory.com and how innovation can begin with just making things fun. It opens up the doors to thinking creatively yet simply. If everything we do in life could translate to fun then a lot of mental disorders would diminish.
"Everything we have discussed about writing applies to a pitch and proposal.
You have thought long and hard about your voice –what you might have to say.
The proposal is the first practical application of your abstract ideas and arguments.
What do you want to do?"
I have noticed a real transition from the first four weeks to now. I imagined this to be a writing class with a traditional sense about writing. I never knew how involved and interlaced writing is with the world. Like art, it is in everything we do. I wish I knew this before I started this class, at least it might have been slightly easier for me to interpret what I wanted to propose, pitch and present.
I never imagined a connection between writing about natural disasters and the business-like ideas of a pitch and proposal. I wanted to tell a story. Maybe I wanted to write a script, after all I have been through it may just make a good movie. I am not a great salesperson. I dropped out of business school in the late nineties. I struggled with microeconomics. Maybe if I focus on that story, there will be a proposal I have not thought of or a pitch to a film producer. It seems it could be as simple as telling that story that no one else has been through like I have. Is it valuable?
It was interesting to hear about crazes like the colored rubber bands and The Lance Armstrong Foundation. It goes to show that simple ideas can have huge impacts. There is no need to over complicate things in an already complicated world.
I enjoyed the video link to thefuntheory.com and how innovation can begin with just making things fun. It opens up the doors to thinking creatively yet simply. If everything we do in life could translate to fun then a lot of mental disorders would diminish.
"Everything we have discussed about writing applies to a pitch and proposal.
You have thought long and hard about your voice –what you might have to say.
The proposal is the first practical application of your abstract ideas and arguments.
What do you want to do?"
I have noticed a real transition from the first four weeks to now. I imagined this to be a writing class with a traditional sense about writing. I never knew how involved and interlaced writing is with the world. Like art, it is in everything we do. I wish I knew this before I started this class, at least it might have been slightly easier for me to interpret what I wanted to propose, pitch and present.
I never imagined a connection between writing about natural disasters and the business-like ideas of a pitch and proposal. I wanted to tell a story. Maybe I wanted to write a script, after all I have been through it may just make a good movie. I am not a great salesperson. I dropped out of business school in the late nineties. I struggled with microeconomics. Maybe if I focus on that story, there will be a proposal I have not thought of or a pitch to a film producer. It seems it could be as simple as telling that story that no one else has been through like I have. Is it valuable?
Lecture Comments: "Presentation"
A pitch always came across to me as a business proposition. In my eyes it loses its literary value somehow and becomes something only a business person can convey. Then again, in persuading, we are using descriptive language to draw someones attention. In that case, presentation and pitch are nothing more than selling a story or an idea, a presentation.
This is true, all communications, conversation and writing is a pitch. We are all out in this world to pitch ourselves - what we like, what we do, and who we are. We are nothing more than walking commodities, purchasable items, and idea holders with price tags. We all wander around this Earth searching for our "worth". We all wonder what our value is. Communication plays a big part in finding that - it helps us place value in how we express ourselves. If there was no expression or communication I doubt we would have even evolved as a species. On the topic of embarrassment, lets just say we all fear it and will do anything to avoid it. Nothing screams 'worthless' more than someone looking like an idiot.
"Marketing depends on our insecurity, but it is also a form of insecurity. If I am content with myself, then I need fewer products or lessons to improve myself or make me feel successful. On the other side of the equation, if I believe in my product or information, I don’t have to hype it; I just have to share it."
I agree that marketing depends on our insecurity, look at all the products and services designed to mask our true self - altering us into beautiful gods/goddesses. Is beauty really meant to hide the natural ugliness that comes from each other judging or placing value on each other all the time? Everything in life must have its place and we all search for beauty over ugliness, perfection over chaos, and love over hate. These ideas often reverse, leaving us at a ladder rung lower in our expectations. Being content is having expectations met, or at least dealt with in some way, leaving us with no further need or want for more products or services.
Sharing a product or service is fine, but it really is a humble way of marketing ourselves. Deep down we all want to be noticed for who we are. We all want to be loved and appreciated. We all essentially want to be valued.
"Which makes one wonder if this insecurity and well, silliness, hasn’t spilled over into our sociology. Our idea of communication has become a business presentation – a sales pitch. We treat most instances of sharing knowledge like something we have to win at all costs. Our lack of embarrassment depends on it."
This is true, all communications, conversation and writing is a pitch. We are all out in this world to pitch ourselves - what we like, what we do, and who we are. We are nothing more than walking commodities, purchasable items, and idea holders with price tags. We all wander around this Earth searching for our "worth". We all wonder what our value is. Communication plays a big part in finding that - it helps us place value in how we express ourselves. If there was no expression or communication I doubt we would have even evolved as a species. On the topic of embarrassment, lets just say we all fear it and will do anything to avoid it. Nothing screams 'worthless' more than someone looking like an idiot.
"Marketing depends on our insecurity, but it is also a form of insecurity. If I am content with myself, then I need fewer products or lessons to improve myself or make me feel successful. On the other side of the equation, if I believe in my product or information, I don’t have to hype it; I just have to share it."
I agree that marketing depends on our insecurity, look at all the products and services designed to mask our true self - altering us into beautiful gods/goddesses. Is beauty really meant to hide the natural ugliness that comes from each other judging or placing value on each other all the time? Everything in life must have its place and we all search for beauty over ugliness, perfection over chaos, and love over hate. These ideas often reverse, leaving us at a ladder rung lower in our expectations. Being content is having expectations met, or at least dealt with in some way, leaving us with no further need or want for more products or services.
Sharing a product or service is fine, but it really is a humble way of marketing ourselves. Deep down we all want to be noticed for who we are. We all want to be loved and appreciated. We all essentially want to be valued.
Monday, September 26, 2011
Elevator Pitch: Comprehensive Storm Services
Hello, my name is Drake and I am here to tell you about Cover-All Storm Services. We are a complete, full-service organization specializing in helping victims during natural disasters. We offer a multitude of post disaster services from shelter and laundry to food and generators. We have a variety of trailers designed for refrigeration, freezing, HVAC, as well as mobile offices and command centers. We have a network built to contact FEMA, insurance agencies, police and fire departments and several other contract groups dedicated to helping you rebuild after a disaster. We provide transportation too and from work for those who lose their vehicles. We operate via movable and stationary base camps. Our goal is to ensure you get through a disaster, providing you with the necessities to get back to normal as soon as possible.
Elevator Pitch: Pressure Sensitive Hurricane Windows
Hello, my name is Drake and I would like to introduce you to the latest technology in hurricane proof windows. The product is called Safe-T-View, the newest and most advanced in window & shutter technology. These state-of-the-art windows are pressure sensitive, measuring wind and water pressure into a control panel installed into the side of your home. Once these windows detect a certain amount of wind or water-pressure (settings can be altered by the home-owner), it activates metal shutters to cover the outside of the windows. These shutters are made from stainless steel and can withstand 5,000 lbs. per sq. inch of pressure/impact. The computer also engages metal bars within the frame of the window to extend, giving extra security to your window frame. This product also has a manual override that allows the home-owner to hand crank the shutters and bars into place during loss of electric power. Safe-T-View windows are made with triple layered laminated glass with waterproof seams and impact resistant glass. Our windows have passed a series of tests including the "Miami-Dade County Hurricane Impact Test", making them the strongest and most reliable storm windows on the market.
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